Youkeshu CFO: why e-commerce will prosper amid US-China trade war
If traditional industries are the ground troops in the looming conflict, cross-border e-commerce platform Youkeshu is China’s militia. Its CFO talks trade warfare, hedging strategy and bank relationships.
In Chinese script the word for “crisis” (危机) is the character for “danger” (危) in front of the character for “opportunity” (机). Amid the escalating US-China trade war, there is one kind of business that typifies this approach: cross-border e-commerce.
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